Home » Featured » Bay View Boot Camp Flyers: Client Base Increases 13% in 2 Months

Bay View Boot Camp Flyers: Client Base Increases 13% in 2 Months

Posted by Tony Chung on Jan 14, 2012 in Featured |

The flyers we designed for Florida based Bay View Boot Camp led to a 13% increase in only 2 months of advertising.

About the client

Florida-based Bay View Boot Camp is the product of Laura Forte (pictured above) and is St. Pete’s #1 fitness boot camp.

Project scope

Before Laura approached us to design this flyer, we had already designed her logo as well as her Facebook landing page. Laura was interested in expanding her business by distributing a high quality flyer that represents her business in a positive light.

Our mission was to create two solid designs (front and back) that would attract the eye and entice a person to pick up and read the flyer.

Our work process

We began by choosing stock photos that would represent the vibrant nature of Laura’s business. Then we merged all the photos together along with text (using carefully selected font faces) to create a rich visual display.

Applications used:

The result

Below are the final designs of the front and back of the flyer.

Front:

Back:

For reference, as of January 13th (several months after the this flyer as well as the Facebook landing page we created for Laura), see the numbers on Bay View Boot Camp’s Facebook page: